Date(s) - 29/10/2020 - 17/12/2020
2:00 pm - 4:00 pm
JOIN CCI FOR THIS SIX-PART WEBINAR SERIES, WHERE WE WILL DIVE INTO SOME OF THE BASICS OF EMERGENCY AND CRISIS COMMUNICATIONS PLANNING AND RESPONSE.
The world has been facing a collective crisis for the last few months, and it’s brought to light, more than ever before, the need for preparedness.
You can’t afford NOT to be using these tools to help better prepare your organization. But it isn’t as simple as reading a couple of articles or hiring a consultant to come in. This training, will cover:
Crisis Prevention and Risk Management;
Essentials of a Crisis Communications Plan & How to Conduct an Audit;
The Face of Your Organization – Choosing the right spokesperson;
Handling Concurrent Emergencies; and,
How to Choose the Right Training Exercise for Your Crisis Comms Team.
What are you waiting for? We’ve got a lot to cover. Sign up now!
October 29 – Crisis Prevention and Risk Management
Uncovering the role communications plays in crisis prevention and risk management. Practical ways in which you can audit and increase your preparedness to mitigate the risk of a crisis, and how to minimize the damage when it does happen.
November 5 – Essentials of a Crisis Communications Plan & How to Conduct an Audit
While every organization has its own unique aspects of a crisis communications plan, there are some essentials that every good plan should include. In this session, we’ll dive into the key components of a crisis communications plan, and the most effective way to conduct an audit. How do you stack up?
November 19 – The Face of Your Organization – Choosing the right spokesperson
It’s common for an organization to default to the CEO/Administrator of an organization as the spokesperson; however, there are many scenarios where this doesn’t make the best sense for your audiences, reputation, or situation at hand. In this session, we’ll discuss some of the common ways of choosing the right spokesperson(s) for your organization, based on the event.
November 26 – Handling Concurrent Emergencies
While we are all still handing an active crisis, the COVID-19 Pandemic, the likelihood that your organization will face a concurrent emergency or crisis is high. There are proven strategies for identifying where those risks are, mitigating them where possible, and handling them to avoid ruin. During this session, we will discuss how to respond to concurrent emergencies within the constraints of budgets, staffing, and other limited resources.
December 10 – How to Choose the Right Training Exercise for Your Crisis Comms Team
Do you know the differences between a TTX (Tabletop Exercise), an FE (Functional Exercise), and an FSE (Full-Scale Exercise)? How do you know if your team needs to participate in a workshop, drill, or seminar? In this session, we will go over the different types of training you can offer your crisis communications team, and how to identify what your team needs and when.
December 17 – The Psychology of a Crisis – How People Respond and How You Can Communicate More Effectively
Brain-based communications methods for responding to real situations and real people. Adapted from research published by the CDC (Centre for Disease Control).